Branding A Veterans’ Service

Branding A Veterans' Service

Entrain Space is a new model in veterans’ resettlement services. This first of a kind model combines an enterprise-based training program together with housing under one roof. It was created by social developer Our Enterprise who asked us to create the brand identity and oversee the marketing activity.

Client
Our Enterprise
Services
Branding, Website, Marketing
Website
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When social developer Our Enterprise asked us to help create a brand for their veterans’ training and resettlement program we jumped at the chance. The program offers service-leavers and veterans the personalised support they need to kick-start the next chapter in their life and maximise their chances of a good transition from the services, whilst giving UK companies and communities the platform to access and benefit from this exceptionally hardworking and focused talent pool.

We initiated primary research followed by a series of workshops and interviews with key individuals and partner organisations. This allowed us to delve deep into the brand’s purpose and mission and Entrain Space was born.

This brand work had a number of deliverables including a full brand manual, marketing strategy, website and graphic design work on various pieces of marketing collateral. We’re also consulting on interior design, café fixtures and fittings, murals, building signage and lighting.

The first Entrain Space in Wilton, Salisbury was opened by Sophie, Countess of Wessex, in October 2019 and received a visit from Prime Minister Boris Johnson shortly thereafter. It has garnered strong support from within the MOD and branches of the military service. We continue to work on this exciting project.

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Branding – Medical Services

Branding - Medical Services

Ardens develops templates for GPs to use in their clinical practices to manage client data. When they approached us the business had been established for a few years and much of the design and branding work had been carried out in house.

Client
Ardens Health Informatics
Services
Branding, Web, Stationery
Website
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This Salisbury-based medical services business approached An.X to help create a professional brand, create a new logo and then incorporate the work into a short form brand manual. We implemented their new professional design across a range of media, including a website, business stationery and exhibition materials.

Initially we carried out a marketing audit of the business. These audits usually involve a series of meetings interviewing key personnel and clients, collating all promotional materials and reviewing their content before submitting a report. After a thorough research phase, we have an understanding of the service delivery and customer needs. We then focus on creating a logo and a colour palette to combine, in this case, a feeling of technology and data management in the medical sphere.

Once the brand design was established, we applied it primarily to the website, and carried out a root and stem review of the information flow and user experience. Designs for stationery, exhibition displays, pop-up displays and flyers followed soon afterwards.

Testimonials

An.X Agency has transformed our business by creating us a really strong brand to work from. This has given us a fantastic platform to base our advertising and marketing strategies on. Subsequently, our business has grown considerably and is going from strength to strength. The quality and consistency of their work across our website, business cards, fliers and exhibition stands has been exceptional. I’d highly recommend them to everyone.

Dr. Rob Greville-Heygate
Founder & Director

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Branding – Venue Hire

Graphic design for a venue hire business

Wellington Barn is a successful venue hire business in north Wiltshire. With over 2,700 square feet of modernised barn space and loads of parking, it is perfect for hosting weddings, conferences and product launches.

Client
Wellington Barn
Services
Logo refresh, Posters & Flyers
Website
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Wellington Barn originally approached us about a brand refresh in November 2016. During the development process, once they’d seen the impact that an improved logo could have, the work extended into poster designs, menu designs, advertising and pop up banners.

From the initial work on simplifying and modernising the logo, we designed a range of promotional flyers and online banners for various campaigns, many focusing on their busy wedding season.

One innovative layout we completed early in the project was a wedding brochure which was designed as an elongated luggage tag with a hole punched brass fixing. This allowed the client to unbind the pages and replace the price schedule as often as necessary without the need for a full reprint.

We continue to work with Wellington Barn for all their graphic design, advertising and promotion needs. Their business continues to flourish from their lovely location in north Wiltshire.

Testimonials

An.X provide a professional service in graphic design. We have used them for several projects, including flyers, magazine adverts, brochures and business cards. Great to work with and a very fast responses! Highly recommended!

Keri Maundrell
Director

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