Period: May 2015 – Aug 2017
Client: Salisbury BID
Subject: Leaflet Design & Annual Report Design
The Salisbury BID was formed in late 2014 with various remits covering business support, city street maintenance as well as marketing and events.
We were part of an initial consultative group that helped with marketing strategy and graphic design. We delivered leaflet design and annual report design in the early stages of the BID’s establishment.
Our Task Was
To help the newly formed Salisbury Business Improvement District to promote its activities to the business ratepayers in its operational area and to help the BID promote the city to residents and visitors.
What We’ve Done
We were part of the initial steering group that helped establish the BID in Salisbury city centre and contributed to various marketing sub groups and committees and presented reports to the Board in the early months. Once the local businesses had voted for the establishment of this BID, we created various leaflets designs for BID business members as well as the general public as well as maps and we created annual report designs and travel guides. These materials were variously targeted at BID rate payers and also at residents as well as leisure visitors to the city.
- Annual Report Design
- Group Travel Guides
- Various Maps
- Leaflet Design
- Business Stationery
- Marketing Consultancy
Salisbury is in the middle of its 5-year BID period and it continues to go from strength to strength. They are have implemented many campaigns to promote Salisbury city centre and are currently challenged with lifting the profile in the city in the wake of the novichok nerve agent attack on the Skripals and others and the subsequent clean up operation.
We have worked with An.X on many projects and have found they always produce excellent work.
– Robin McGowan, Salisbury BID Chief Executive