Period: Aug 2014 – Ongoing
Client: Apex Entertainment
Subject: WordPress website design and logo design
We were approached by Craig Hicks, Managing Director of Apex Entertainment and local radio DJ, who was seeking a digital marketing agency and was recommended to us through his peers within the dance music industry. The first project was a logo for his new business, which led on to a WordPress website design and development project.
Our Task Was
We were initially commissioned to create a logo for the company which was to be unique, modern, minimal and would stand out above its competitors in the mobile DJ market. Later, Craig needed a website to promote the business along with some basic SEO to help it be found by those seeking a DJ service.
What We’ve Done
As we already had a number of current and former clients in the dance music industry, we were already up to speed on trends in that vertical. A number of new logo designs were proposed to the client. Once approved, the visual identity was adapted and applied across all digital marketing channels and a simple but stylish WordPress website was designed and developed, which communicates the core values of the company whilst presenting the brand in a cool and engaging manner.
- Logo design
- Visual branding – fonts, colour palette, etc.
- Website design
- WordPress website creation
- Ongoing site maintenance
- Ongoing content management
A bespoke WordPress theme was designed and developed to meet the needs of the client and reflect the type of business sector they operate within. It needed to be professional, corporate but also fun. The website is further brought to life with the use of subtle and smooth transitions and animations and a full screen video background on the landing page.
I personally can’t recommend them highly enough and attribute my current upturn in business in the main to my shop window, that being the website.
– DJ Craig Hicks